A&R = Artists and Repertoire

Talent scouting and overseeing artistic development of recording artists and songwriters.

AQH = Average Quarter Hour

This is the average number of listeners in a fifteen minute period. Mostly related to Radio.


A person that manages a playlist, or station, adding and removing music.

DSP = Digital Service Provider

This is a store such as iTunes, or a streaming platform such as Spotify.

OAC = Official Artist Channel

Many DSP’s allow artists to claim their artist channel, sometimes indicated by a blue tick.

SPI = Spotify Popularity Index

A number from 0-100. 100 meaning the highest possible level of popularity attainable on Spotify.

UGC = User Generated Content

Anything made by a user, e.g. a TikTok video, a Social Media post.

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